Soulland's design principles and aesthetics have their origins firmly in Scandinavian artisanship combined with a contemporary feel. 2019 sees Soulland meet Playboy for a collection of graphic t-shirts. Produced in a 190 g single jersey made from 100% organic cotton with baseball stitchings. The March release displays the March 1978 cover featuring Debra Jensen, photographed by Phillip Dixon. The Playmate of the month was Christina Smith.