Reebok's pioneering style returns. The highly innovative design penned by Steven Smith saw the Instapump Fury harness Reebok's two main technologies at the time (PUMP & Hexalite) to devasting effect. Couple that with an industrial minimalist design approach, the Instapump Fury forever changed the sneaker landscape. Now in 2020 Reebok tweak the magic formula slightly by adding a more aggressive outsole plate offering improved grip and stance.