Vans Vault x Joe Freshgoods

Vault by Vans and Joe Freshgoods reunite to present “Chocolate Valley Resort“ - the concept of a place based on a moment of time. The latest collection of footwear, apparel and accessories is an ode to travel and leisure from the Black experience, visualized through history and community.

“Chocolate Valley Resort is inspired by my love for travel and research. For this collection I wanted to create something that aligns with the rich history of Vault by Vans, but from a new perspective. Chocolate Valley Resort marries the history of Black travel and leisure with winter-ready pieces that blend playfulness and functionality”, said Joe Freshgoods Robinson.

The Vans Vault x Joe Freshgoods footwear collection is available to buy ONLINE now via the button below!

Combining his design prowess, affinity for historical references and personal experience with Midwest winters, Joe Freshgoods designed a collection of head to toe footwear and apparel essentials that are ready for winter and beyond. Captured by documentarian Yashaddai Owens featuring Barrington Darius, the accompanying lookbook set in the 1950s, tells the story of a Black writer exploring “Chocolate Valley Resort” seeking the space to reset, relax and reconnect. The collection and lookbook are an homage to history and Black writers such as James Baldwin and Audre Lorde who traveled abroad to escape racism in America and to build their literary careers. The winterized resort serves as a safe space to foster creativity and community right at home.

The Vault by Vans x Joe Freshgoods footwear lineup reimagines the Sk8-Hi Reissue Platform VLT LX with quilted uppers inspired by the padded puffer, juxtaposed by hairy suede panels to present a coral almond and camel colored two-tone contrast. Both colorways are finished with a signature platform outsole that lends a retro feel to the look. The Slip-Hiker LX is refreshed with a coral almond two-tone quilted nylon upper and panels. Outfitted with an all-weather MTE outsole for ultimate grip and contrasting almond and green accents, this winter ready silhouette is a must-have for your excursion.



Vans Vault Sk8-Hi Reissue Platform VLT LX x Joe Fresh Goods
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Coral Almond/White
Price: £115.00

Vans Vault Sk8-Hi Reissue Platform VLT LX x Joe Fresh Goods
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Camel/White
Price: £115.00

Vans Vault UA Slip Hiker LX x Joe Fresh Goods
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Coral Almond
Price: £155.00

“It’s always a goal of mine to use shades of pink in all of my collections—it’s the first color that inspired my design language many years ago. Since the collection is based around cold weather, I wanted to create a full range of items that would work especially for those Midwest winters. And to really lean into winter travel we infused a “quilted” design pattern across many of the pieces.”

Each pair of footwear includes a custom designed resort keychain and slide box.