Following the inaugural 990 VS1 Drop New Balance return with part two.“There are only a select number of shoes in our industry that can be referred to as iconic, the 990 is one of them,” says Chris Davis, CMO and Sr. Vice President of Merchandising....Read more
New Balance announce the release of the MADE 990 Version Series: an unprecedented bring back of now retired versions of the 990, a classic shoe that has become synonymous with both New Balance and timeless style. This launch comes prior to the 40 year anniversary...Read more
There aren't many certainties in life but the one thing you can guarantee is unfathomably decent shoes from New Balance. The Boston heavyweight drops some all new colourways of the much sought after 992. A stalwart of the 99X lineup that has that extra layer of desirability...Read more
There aren't many certainties in life but the one thing you can guarantee is unfathomably decent shoes from New Balance. The Boston heavyweight does us all a solid and re-issues the much sought after 992. A stalwart of the 99X lineup that has that extra...Read more
By all accounts New Balance had quite the 2020. The Boston heavyweights dominated the sneaker landscape with the much lauded 992 comeback stealing the headlines, dominating social media, and being present in end of year lists by anyone and everyone. Throw in the success stories...Read more
Hi Richie, thanks for taking the time to chat to us! Can you tell us a little bit about yourself and your love for New Balance? I started collecting New Balance in the mid 90's. Me and my group of friends were really into skateboarding,...Read more
New Balance and Engineered Garments are excited to announce their second collaborative effort. This latest project merges two iconic styles-- Engineered Garments’ patchwork aesthetic and New Balance’s classic 990 silhouettes. Shared values like attention to detail, a focus on premium materials and a commitment to...Read more
You love to see it, premium material cuts & solid shapes all assembled with care. New Balance's Made in the USA line rarely disappoints, this iteration of the M998 may look familiar to the eagle-eyed NB connoisseurs out there, that's because yes it is a reissue...Read more
Following on from the first offering of Made in The USA product for Spring Summer 19 is 'Bison Pack'. Originally released in 1991, the MIUSA 997 was the fourth model in the 990 series and was the first to merge new Balance’s latest sole technologies...Read more
