Puma x Trapstar AW17 – Lookbook

There’s a star trapped inside everyone and London-based lifestyle brand Trapstar sets it free. Founders Mikey, Lee, and Will dig through every decade and artistic discipline out there in their pursuit of inspiration. The latest PUMA x Trapstar collection outfits archive sportswear silhouettes with utilitarian details, adding their tough-as-nails attitude to streetwear.

Puma and Trapstar put their heads together yet again to launch their latest AW17 collaborative collection, and we’ve shot a lookbook with the products which will be available from November 4th here.

With PUMA’s rich sport heritage and continued presence in teamsport paired with Trapstar passion for the game, it only comes natural for football to serve as the inspiration for the range. Styles show clever touches and familiarities to archive football gear, from jerseys to warm-up wear. Trapstar mashes performance gear and their street-style aesthetics to the game resulting in a collection made for running the streets.

Linking the collection together are graphics that will seem familiar to every Trapstar fan. Their trademark ‘White Noise’ or black-and-white speckled print is rendered into several styles, from the PUMA x Trapstar Ren Boot’s inner tongue, collar and laces to PUMA x Trapstar Jacket and Hoodies that serve as an accent running down the side.

Trapstar re-imagines PUMA’s latest progressive sneaker, the Tsugi, with the PUMA x TRAPSTAR TSUGI Blaze. Amping up its presence to the next level, the upper is wrapped in premium paneled leather sock construction with gothic Trapstar branding on the heel. All atop the futuristic Tsugi mid and outsole reinforced by the IGNITE cushioning system inserted in between.

The Puma x Trapstar AW17 Collection was shot by us on location in Brixton, London, and will be launching ONLINE on Saturday 4th of November at 00:01GMT.