Puma x Diamond Supply Co. – LA Launch Event

The Puma x Diamond Supply Co. Collection drops this Saturday, but last night, we celebrated the collection last night at a very special launch event hosted at Siren Studios in LA.

Prior to the event, we took a stroll around some classic spots in LA such as Venice Beach and Santa Monica pier, before heading to Diamond Supply Co.’s HQ over on Cordova Street to chat with Nicky Diamonds himself.

The Diamond Supply Co. space over on Cordova Street is the HQ that you wish you had, with a bespoke skate park as the main feature to provide skaters with the ability to get away from the harsh skating rules in LA.

We were lucky enough to get the opportunity to speak to Nicky Diamonds about all things Diamond Supply Co., and the inspiration behind his latest Puma collaboration. Stay tuned for that post tomorrow!

Later that evening, we headed over to Siren Studios where the space had been transformed and filled with drink, food, a Rolls Royce, a make-shift bedroom kitted out in all things Puma x Diamond, and a stage where YG would grace towards the end of the event. 

The Puma x Diamond Supply Co. Collection will be launching ONLINE on Saturday 27th of January at 00:01GMT.