Global Sports Brand PUMA have partnered with one of London’s most renowned sneaker stores, Footpatrol to launch the exclusive Tsugi Shinsei Footpatrol sneaker.
From the Japanese word for ‘next’, PUMA’s Tsugi silhouette focuses on a combination of unconventional design elements that come together to form the aesthetic of the collection.
With a nod towards Eastern sensibilities, ‘Shinsei’ translates to ‘reborn’ in Japanese with the futuristic low-top Tsugi Shinsei Footpatrol also drawing inspiration from a form of decorative reinforcement stitching practiced in Japan called Sashiko. These decorative stitches are traditionally used to reinforce points of wear and tear.
Capulet Olive in colour with an earthy rubber outsole, the trainer itself features a premium grain leather, nubuck and cotton canvas weave upper with knitted inner sock. The tongue and quarter panels have embroidered and laser-etched Japanese Sashiko pattern with the Footpatrol ‘Gas Mask’ logo embossed on the rear heel stamp. The laces are toggled with coloured beads and feature reflective flecks.
The Puma Tsugi Shinsei x Foot Patrol will be launching ONLINE on Saturday 16th December at 00:01GMT here.
Puma Tsugi Shinsei x Foot Patrol
Launch: Saturday 16th December 00:01GMT