PUMA RS-0 x Roland

For August 2018 Puma link up with legendary instrument manufacturer Roland to give two RS series shoes an 808-inspired redux.

Founded in Tokyo Japan during the 1970’s, Roland unleashed their pioneering Rhythm machines to an unsuspecting public forever changing the face of ‘modern’ music. Perhaps the machine to leave its mark so indelibly in the consciousness is the Tr-808. A machine famed for its Legendary boom and sizzle, the 808 is universally adored across a musical spectrum with early and modern-day Hip Hop producers championing its booming bass drum and crispy hi hats. Swathes of dance music genres have and continue to utilize the 808’s robotic claps, driving looping patterns and all-round versatility to make a track "go off".

Now Puma and Roland apply the iconic aesthetics of the 808 to Puma’s RS-Series running shoes. We got an exclusive glimpse of, the RS-0 Roland back in April at PUMA’s RS-System celebration in Berlin and grabbed some snaps of the shoe sitting amongst Roland’s latest incarnation of the 808. Scroll down to check out some images from the event as well as some detail shots from PUMA.

Both the RS-0 x Roland & The RS-100 x Roland will launch at HANON on Tuesday the 7^th of August ONLINE; 23:00BST

The Puma RS-0 x Roland, features a premium leather black upper, micro perf vents, 6mm flat, reflective laces, reflective midsole details and signature TR-808 colors—red, orange and yellow—on the Formstrip. Familiar notes like “Rhythm Composer” and “Bass Drum” accent the midsole while the orange hue continues to the translucent rubber outsole. PUMA and Roland branding can be found on the tongue label, footbed and the anodized metal hangtag



PUMA RS-0 x Roland 
368406-01
Puma Black
Price: £89.00
Launch: Tuesday 7th of August ONLINE; 23:00BST

Alongside the RS-0 Puma drop another rhythm inspired shoe in the form of the RS-100. Featuring an upper with a vibrant orange suede Formstrip with white reflective edges amidst a combination of white-red pebble leather, black ripstop nylon panels and yellow suede. PUMA and Roland branding can be found on the tongue label, the footbed and the anodized metal hangtag. “Rhythm Composer TR-808, Computer Composer” is printed on the heel. A PUMA and Roland logo is printed on the footbed while the outsole features lines that mimic the lights on a synthesizer. All colours and detailing represent ’80s retro hues found on a Roland TR-808 drum machine.


PUMA RS-100 x Roland
368405-01Black/Orange
Price: £79.00
Launch: Tuesday 7th of August ONLINE; 23:00BST






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Witness the TR-808 in action here under the expert control of A Guy Called Gerald as he jams out on an all analogue set up, enjoy !