Mizuno’s vast archive spans back over 100 years and includes a host of game-changing sporting designs well-worth revisiting. This year, for the first time, it’s delving into the history books and giving its iconic Wave Rider a 21st century spin that’s already got sneakerheads talking.
Why? Well, the original Wave Rider has remained popular with runners since its launch in 1998 and was the first to feature the ever-reliable Mizuno Wave technology used in many of the brand’s current designs. Now, the classic silhouette will be reissued as the new Wave Rider 1 OG and the first sneaker to launch as part of the brand’s new Sportstyle category — a style-focused lifestyle line presenting a unique take on contemporary sneakers.
In order to honor the original design’s legacy and hardcore fanbase, Mizuno keeps the Wave Rider's iconic aesthetic and time-tested features unchanged. Just like the original, it features a white dual-mesh and full grain leather upper with a partially black vamp, white midsole and black outsole. The signature Runbird logo appears in red on the toebox and heel counter and black on the quarter panel, outlined with gold stitching. Reflective piping and lace keepers nod to the sneakers running heritage. The result
combines classic features with a modern sensibility and, as the icing on the cake, each pair comes in a reissued ‘90s shoebox filled with stickers detailing the shoe’s complex anatomy.
With the Mizuno Wave technology still at its core, the new silhouette guarantees superior cushioning, unparalleled stability and optimized energy return. Despite its evolution, the Wave Rider’s purpose remains rooted in providing the best running experience possible with the latest technology available.
The new Wave Rider 1 OG will be launching ONLINE on Saturday 31st of March at 00:01BST.
Mizuno Wave Rider 1 OG
Launch: Saturday 31st March; ONLINE 00:01BST