Concepts x ASICS Gel Lyte V “8-Ball”
Concepts unveil their latest collaboration with ASICS. The chosen model is the Gel Lyte V with a premium off white suede execution with tonal 3M reflective accents. The name “8-Ball” along with the custom shoe lace vial, packaging and insoles are all references to the infamous boston born drug-smuggler George Lung aka. “Boston George”, popularised by the Ted Demme’s 2001 movie “Blow”.
LAUNCH: 14TH FEBRUARY 2015
IN STORE: 10AM REMAINING PAIRS ONLINE: 2PM (UK)