adidas Skateboarding & Paradigm present : Spread Light, Leave No Trace

Spread Light, Leave No Trace” is a mini documentary following Paradigm founder Theo Constantinou with close friend Mark Suciu, who was recently crowned Thrasher Magazine’s 2021 Skater of the Year, in this digital short revealing an intimate glimpse into the making of the “Life Before” campaign book. Paradigm is an independent label that collaborates with artists to create original, tangible objects that form awareness, raise challenging questions, and explore ideas within an ever changing global landscape.

“Spread Light, Leave No Trace” delves into the concepts of sustainability through the lens of skateboarding, art, culture and community, while capturing Constantinou and Suciu’s affinity for books and literature as critical mediums of expression and knowledge sharing. Featuring collaborators Marie Tomanova, NYC-based visual artist, Ramadiz, hip-hop recording artist and Anthony Jamari Thomas, director and photographer, the video highlights their diverse perspectives across their creative disciplines and artistic interpretation on conservation and climate change.
Filmed & edited by Chris Mulhern

Shop adidas x Paradigm at HANON via the button below.

adidas x Paradigm 'Suciu Spec' Gazelle coming soon to HANON...

← Previous post Next post →