adidas Originals 'Never Made' Collection


New for October 2018 adidas fuse classic styles from their rich and illustrious archive with contemporary shoe builidng technologies to forge a new path. 

Dubbed the 'Never Made' collection, the drop see's seven iconic silhouettes reworked for the 21st century. Maintaining the balance between heritage and innovation is key, as adidas offer each rendition in its OG spec. A reproduction  of the upper near identical to the original shoe. Balancing the celebration of heritage is adidas's latest tech providing originality to the silhouette in 2018. Boost sole technology, lightweight stretch uppers and innovative blown out mid soles all feature working in harmony with the original style to fuse a perfect match. 

All styles of the adidas originals 'Never Made' Collection launch at HANON on Tuesday the 16th of October ONLINE; 23:00BST.
&
INSTORE on Wednesday the 17th of October; 10:00BST



First up is a Micropacer homage. Wrapped in silver leather and fitted with a digital stopwatch in its tongue, the Micropacer silhouette was lightyears ahead of its time when it first released in 1984. Its core philosophy and design has informed countless adidas designs since, and this new edition places the shoe’s original upper onto an NMD Boost™ sole. 
adidas Micropacer x R1
G26778
Silver/Blue/Footwear Blue
Price: £159.00
Launch: Tuesday 16th of October ONLINE; 23:00BST
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INSTORE on Wednesday the 17th of October; 10:00BST



A multi-purpose runner originally designed for the Boston marathon, the Boston Runner is a classic example of ‘80s adidas footwear design. This new edition switches out the shoe’s original rubber sole for the iconic NMD Boost™ sole.
adidas Boston Super x R1
G26776
BOONIX/CLONIX/FTWWHT
Price: £109.00
Launch: Tuesday 16th of October ONLINE; 23:00BST
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INSTORE on Wednesday 17th of October; 10:00BST



With its striking silver leather upper, contrast red 3-stripe marks and low profile design, the Rising Star silhouette is classic ‘80s running model design. For this release, the shoe’s original rubber sole with colored EVA inserts is replaced with the iconic NMD Boost™ sole

adidas Rising x R1
G26777
Silver/Collegiate Red/Footwear White
Price: £119.00
Launch: Tuesday 16th of October ONLINE; 23:00BST
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INSTORE on Wednesday 17th of October; 10:00BST




In the ‘80s, adidas unveiled the ZX series, a groundbreaking footwear franchise that would inform the design ethos of the now-legendary ‘90s EQT series. This release combines the upper of one of the lesserknown ZX models, the ZX 930, with the classic-meetscontemporary Boost™ EQT midsole, complete with the overflow 3-stripe marks that define every EQT model.

adidas ZX930 x EQT
G26806
FUTHYD/SILVER/ASHSIL
Price: £139.00
Launch: Tuesday 16th of October ONLINE; 23:00BST
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INSTORE on Wednesday 17th of October; 10:00BST


First introduced in the ‘90s to respond to the specific needs of basketball players, adidas’ Feet You Wear (FYW) concept created a segmented sole to offer greater flexibility in the foot. This hybrid model combines the archive design of FYW with the Boost™-infused sole of the evolutionary Boost You Wear (BYW) model, uniting 3-stripes past with its presentday evolution.

adidas 9x x Crazy BYW
G26807
Core Black/Grey/Core White
Price: £109.00
Launch: Tuesday 16th of October ONLINE; 23:00BST



First released in the 1970s as an aggressive all-terrain runner, the Country model’s nylon/suede upper has been combined with the distincitive textured gum sole of the Kamanda to create a striking take on retro shoe design.

adidas Country x Kamanda
G26797
White/Green/Gum
Price: TBC
Launch: Tuesday 16th of October ONLINE; 23:00BST
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INSTORE on Wednesday 17th of October ONLINE; 10:00BST



Rounding things off is one of the earliest running silhouettes released by adidas, the Marathon model’s mesh upper with suede overlays is pure ‘70s runner design. This shoe combines the Marathon model’s retro upper with the Boost™ sole of the retroinspired I-5923 silhouette, placing a subtle twist on archive aesthetic.

adidas Marathon x 5923
G26782
Blue/Silver/Royal
Price: £99.00
Launch: Tuesday 16th of October ONLINE; 23:00BST
&
INSTORE Wednesday 17th of October; 10:00BST