Adidas Consortium Tour: D Rose 7 Primeknit x SNS
First opened in Stockholm in 1999, Sneakersnstuff today operate stores in Berlin, Paris and London. Founded by Erik Fagerlind and Peter Jansson, a pair with a passion for style and background in performance footwear and apparel, their store has developed a reputation for several heavyweight collaborations over the years. Here, SNS, lead the D Rose 7 PK on the path between the basketball hardwood and the wider world of sneaker culture.
The D Rose 7 PK, is the signature model of Chicago-raised, New York-based point guard Derrick Rose. A gymnastic scorer, clairvoyant passer and ingenious playmaker that works closely with adidas to develop a model that delivers on the court. When it comes to basketball footwear adidas pulls out all the stops, the Primeknit upper and BOOST sole provide strength and support, flexibility and cushioning while additional grip on the sole allows the D Rose 7 PK to be super responsive.
Historically, there is a rich heritage of basketball footwear becoming casual footwear with time. However, today, models are already designed with a versatile aesthetic to fit both the sporting arena and the streets from the beginning. Rather than taking a decade to be embraced by the wider world, basketball footwear makes the immediate crossover.
The SNS D Rose 7 PK arrives in soft grey, with yellow and blue detailing. The two accents, the colours of the Swedish flag, area and nod to Sneakersnstuff’s adidas Stockholm they designed a few years back and a reference to Derrick Rose’s high school team.